Videos Of The Week: 20.01.12

Celebrating the best viral videos of the week on a Friday has gotten very ironic since that Rebecca Black hit the scene, but with all irony aside, it has been a very interesting week for online video. The USA has been under threat from Protect IP/SOPA, Italy has been captured in tremendous cinematic glory and an 8 year old shouted about her dog…

Hello

What’s that you say? There are not enough movie montages dedicated to covering the finest works of Lionel Richie? Well then, this ought to cheer you up.

Juliet

We’ve seen plenty of viral videos over the years, in fact every week websites all across the world upload their weekly viral favourites to their blogs (you wouldn’t catch us doing that…). However, in 2012, when a video goes from 0 views to nearly 5,000,000 in just 24 hours, you really can’t help but be astounded. So, what is this viral video you ask? Well quite frankly it’s an 8 year old girl busting out a hardcore anthem about her dog Robert and her smelly fish.

The Bark Side

Have Volkswagen ever came up with a good viral campaign? Annoyingly, yes. Actually Volkswagen have came up with some of the most popular online ad campaigns of all time, and they’ve done it again by embracing the force that gave them one of their first breakthrough videos – Star Wars.

What’s different this time around you might ask? Oh just a few more Star Wars characters on screen… Played by dogs… Barking the Imperial March…

Scandinavian Airplanes

Animation videos are fantastic at conveying messages to audiences simply, and the guys and girls at Scandinavian Airplanes have completely nailed it with their latest video. What’s most exciting about this video marketing campaign isn’t the great animation, but the unique use of QR Codes. The brands new 2-4-1 campaign gets two users to simultaneously scan a separate QR Code each; this reveals a unique video displaying a promotional code that can only be seen by putting the two Smart Phones together. These QR Codes can be found on a variety of on and offline formats, this gives the brand optimum reach, which will undoubtedly make their campaign hugely successful.

The Evolution Of Music Online

The music world today is as lively, as exciting and as innovative as ever before. As a result of this very creative era of modern music the chaps at SBS Art got together to create a mini-documentary to explore the evolution of music online. The result is one very vibrant, very slick and very informative online video.

Dreaming It{aly}

What happens when a chap is asked to create a Digital Diary for a competition showcasing his time in Basilicata, Italy? It wins a Grand Prize of course! This beautifully shot, creatively narrated, independent short film just goes to show what you can create in just two days, with one camera and a great imagination.

ZKO Rollercoaster

Classical music can take listeners on epic journeys, from soaring staccato highs to sad solemn lows. Virtual Republic know this beautiful quality of classical music all too well, and as a result have managed to create a sublime promotional video for the Zurcher Kammer Orchestra, by literally taking viewers on an epic musical journey.

Protect IP

The Protect IP/SOPA debate has been the talk of the World Wide Web lately, which has made for several very interesting Internet stunts. What has also come about from this debate is a huge online protest from the biggest online websites on the net. Luckily the guys at Vimeo are one of those sites, and because of this they’ve made Fight For The Future’s excellent Protect IP animation video their top featured video all week, and here’s why.

Share Your Videos

Have you seen a video this week that has really impressed you? Maybe we’ve missed one of the weeks’ most success web videos? Be sure to share your videos with us in our Comments section below.

Further Information

Want to find out more about video? Our team is on hand to discuss your project in more depth:

T: 0845 003 7720
E: info@skeletonproductions.com

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About Andy.Havard

Andy Havard is a Marketing Executive at Skeleton Productions, a UK based video production company. http://www.skeletonproductions.com/
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