Explainer video production

Make the perfect first impression with a high-quality, custom-made product explainer video created by Skeleton, featuring exceptional stylized storytelling.

Trusted by top companies

The explainer video company you've been looking for...

If you want to communicate the value of your products with clear and simple storytelling, and a touch of creative flair, Skeleton is the go to explainer video company for your next explainer video production project.

Founded in 2004, Skeleton is a full-service video production company with a reputation for producing high-quality custom made product explainer videos, featuring exceptional stylized storytelling.

Our speciality is helping technology, healthcare and finance companies - brands that make an impact with prospective customers and stand out in a crowded market place.

explainer video production manifesto

Agency Manifesto

Learn more about Skeleton

Why Skeleton?

3 Reasons to choose us

Content that connects

We engage and inspire your audience with clear and simple storytelling and a touch of creative flair.


We make your message go further with custom designed versions of your explainer video for social media and international markets.


Save time & stress with Skeleton’s full service end to end explainer video production process. We do all the heavy lifting, so you don’t have to!

Types of Explainer Video

Looking to break down your product in a way that's both visually appealing and easy to understand? That's our jam! Our team of talented animators, filmmakers, writers, and creative minds absolutely love telling stories and have a knack for making things look just right.

We're all about teaming up with you to really get what your product's all about. What makes it tick? What makes it different? 

Our product explainer videos are all about helping your audience understand your product in a way that's easy, engaging, and leaves a lasting impression. With these videos, we aim to build trust, make decision-making a breeze, and help your product shine in a crowded market. 

Want a fresh way to tell your company's story? You're in the right place.

We love partnering with you to really grasp what your company is all about. Your vision, values, what sets you apart from the rest - we'll take all that goodness and weave it into a story that's easy to understand and tough to forget.

Our company explainer videos aren't just a collection of facts and figures. They're all about getting your audience to understand and connect with your company on a deeper level. By bringing your story to life, you can build trust, boost brand recognition, and make you the go-to choice for your customers. 

After video advert that pops off the screen and catches your audience's attention?

Here's how we roll: we'll get to know you, your product, and what makes it stand out from the crowd. Once we've got a handle on that, we'll spin it into a video advert that's memorable, engaging, and packed with personality.

But our video adverts aren't just about making your product look good. They're about creating a connection with your audience, making them laugh, think, or even shed a tear. We aim to leave a lasting impression, spark interest, and ultimately, get people excited about your product. 



Introducing a new ERP platform


Introducing the 'Albert' platform


Communicating a complex offering simply

Award Winning

Box | Sign

Launching a new e-signature product


How Flokk works to look after our world

Extensis HR

Explaining Extensis HR's offering

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An award-winning explainer video company

Award Logo 1

A Platinum Hermes award for Regional Foster Families

Award Logo 2

A Gold Hermes award for Jobs.ac.uk

Award Logo 3

A Platinum Hermes award for Europa Showfreight

Award Logo 4

A Gold Hermes award for BDO

Award Logo 5

A Platinum Hermes award for Ateme

Customer spotlight

In 2016, cloud content management platform "Box" were looking for a video production agency that could take their video marketing to the next level. Today, Skeleton is not only producing exceptional video content & campaigns for the brand, we are also considered an extension of their marketing team.

box customer spotlight

Learn more about Skeleton's ongoing relationship with Box.

The process

Getting started with explainer video production

Over the last 18 years we've developed a fully managed end to end explainer video production process that not only delivers amazing results, it also makes us exceptionally easy to work with.


Book a call

It all starts with a chat. As a strategic partner, we'll learn all about you, your business, your product offering, your target customer, your marketing priorities and your immediate video needs.


Creative presentation

We'll present our ideas to your team, taking you on a journey through our creative vision for your explainer. Here's where you'll see initial concepts for how your video might look, sound and feel.


Meet the team

You'll be assigned a team of specialist video producers and crew that will be dedicated to making your project a success. Our global network includes teams in the UK, Europe and the US.


Project kick-off

Time for your onboarding session! We'll walk you through our explainer video production process and the proposed schedule, before outlining the next steps.

Why video?


Engaging & attention-grabbing

Did you know that explainer animation can be even more captivating than traditional video? With its vibrant visuals and lively motion, animation has a way of grabbing the viewer's attention and keeping them engaged. Plus, it's a great way to help your audience remember your content.


Simplifying the complex

Videos have the power to simplify even the trickiest technical concepts and make them easy to understand through the use of engaging visuals. There's no better tool that can break down intricate ideas in such an accessible way.



Explainer videos that use live-action can sometimes be expensive because you need to pay for equipment, actors, and locations. On the other hand, using animation, particularly with pre-existing templates or simpler styles, can be a more economical option for you.


Brand consistency

Animations provide complete control over visual elements, allowing easy alignment with branding guidelines. This includes using specific color palettes, logos, or character designs that reflect your brand's identity.


Boundless creativity

With explainer animation, the sky's the limit in terms of creativity. You're not bound by physical constraints, allowing for imaginative storytelling, unique characters, and other creative elements that might be difficult to accomplish with live-action.


Appeals to a broad audience

Animated content can be appealing to both children and adults, allowing for a broad range of targeting. The fun and engaging nature of animation can be appealing across different age groups.


Global reach

Animated videos can be easily translated into different languages by simply changing the voiceover or adding subtitles, making them accessible to an international audience. This is especially useful for businesses looking to reach markets in different countries.


Emotional connection

Through character-driven storytelling, animations can foster an emotional connection with the viewers. Creating characters that resonate with your audience can make your message much more relatable and impactful.

Free downloads

Making the case for explainer video

Making the case for video

Need to get key decision-makers on board with video? This guide will help you have an answer for every barrier that might stand in your way, and back it all up with facts and figures.

Video Production brief

Video production brief template

Start planning to achieve your objectives, ensure your production process is smooth and pain-free, and produce your explainer video faster and more efficiently.

Explainer Video - Activation Guide

Video activation guide

An explainer video is only ever as good as the thinking behind it. Here, we share the details of the main distribution channels and platforms to help you figure out what to post when, where and why.


What are the key components of an explainer video?

The key components of an explainer video typically include a problem introduction, solution presentation (i.e., your product or service), how it works, and a call to action.

What explainer video services do you offer?

At Skeleton we create short, compelling explainer videos for businesses and brands. Our services include scriptwriting, storyboarding, voiceover recording, and crafting visually appealing graphics. We also handle post-production tasks like video editing, sound design, and colour correction. 

Do you offer different styles of explainer videos

Yes. We are able to create a full range of explainer video content. We strive to find the perfect style for your brand and audience.

Can you help me decide what type of explainer video is best for my business?

Yes, we certainly can. We'll discuss your business objectives, target audience, and your brand's personality to help determine the most effective style and approach for your explainer video.

How long does it take to create an explainer video?

The timeline can vary based on complexity and length of the video, but on average, it takes about 4-6 weeks from concept development to the final product.

Can I be involved in the video creation process?

Yes, client involvement is welcomed and encouraged. We believe in collaborating with our clients at each stage of the production process.

Do you provide scripts or do we need to provide one?

We can work both ways. Our team of expert scriptwriters can create a compelling script, or we can work with a script you provide.

Can I provide my own voiceover or music?

In most cases we will be able to accommodate your preferences regarding voiceover and background music.

If you have specific requirements or already have professional voiceover or music tracks, you can discuss this with our production team during the planning stage of your explainer video.

How much does an explainer video cost?

The cost of an explainer video depends on several factors like length, style, complexity, and other specific client requirements. We provide custom quotes based on these factors.

What formats do you deliver the final videos in?

The finished video can usually be delivered in whatever format you require, such as MP4, AVI, or MOV. It can also be optimized for different platforms like YouTube, Instagram, or your website.

Do you provide multi-language or subtitle options for the videos?

Yes. Producing content for brands worldwide, it is frequently necessary to tailor content to international audiences - with voiceovers and subtitles.

Can you help with video distribution and promotion?

While our primary service is video production, we also provide guidance and support for video distribution and marketing strategies.

How do I measure the success of my explainer video?

The success of an explainer video can be measured in several ways, such as the number of views, the engagement rate, the click-through rate, the amount of shares, and any increase in sales or conversions that can be directly attributed to the video.

Who owns the rights to the video?

After full payment, the rights of the video are typically transferred to the client. You can use it across various platforms without any additional fees.

What if I need changes in the video after it is completed?

We offer a set number of revisions at various stages of the production process. Any revisions needed beyond these might incur additional charges, depending on the nature of the changes.

What information do you need from me to create an explainer video?

To produce an effective explainer video, we would need information about your product or service, your target audience, the main points you wish to convey, any specific branding guidelines, and the overall tone and style you envision for the video.

Contact our explainer video company

Got questions? Our explainer video company is here to help, with valuable insights on how to approach your project.

explainer video company team
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