Some things work best when they keep going and going. Cars. Marathon runners. Friendships.
Whereas other things have to adapt over time to survive.
Either way, you need stamina and determination to keep at it for the long term.
This week we've collected a trio of videos that represent those qualities in interesting ways.
So let's start running.
Ready, set, and go.
Video Worth Sharing #52
Vero | True Story
Sassy and sure of itself, Vero is a new social media platform that really wants you to get involved. This video is a call-to-arms for everyone who thinks social should be better. There's already news of the app itself failing to work as advertised, but this is a clever, confident piece of advertising nonetheless.
Coca Cola | Mural
You've never seen animation break into the real world quite like this. It's the type of ad Coca-Cola does best — simple, pan-cultural, and instantly memorable. A lot of love has been put into personifying the three graffiti characters, and it pays off with a heartwarming finish.
Total Quartz | Zombots
When the zombie apocalypse comes, you'll want your car to be running on this stuff. It's a simple concept brought to life with some excellent 3D animation and a tad of inspiration from the Duracell bunny. The message? Total Quartz will keep you going all day and night.