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How To Choose A Motion Graphics Agency featured image

Video learning

How To Choose A Motion Graphics Agency

Deciding to incorporate motion graphics into your marketing strategy is an exciting and powerful move. To get breathtaking results though, you need to choose the right motion graphics production ...

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Which Blockbuster TV Show Are You as a Marketer? [Quiz] featured image

Video learning

Which Blockbuster TV Show Are You as a Marketer? [Quiz]

Brave. Confident. Smart. We all want to be the kind of marketer we'd look up to, even when we're frustrated by the boss or rushing to meet a deadline. It's all about knowing yourself. That way you ...

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Video is Finally Coming to LinkedIn: Here's What B2B Marketers Should Do featured image

Video learning

Video is Finally Coming to LinkedIn: Here's What B2B Marketers Should Do

The other day I got an email. It was from LinkedIn, informing me that I would soon be able to "share and record videos" directly on the platform. (Apparently this feature is being rolled out to their ...

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6 Super-Actionable Steps to Telling your Brand Story With Video featured image

Video learning

6 Super-Actionable Steps to Telling your Brand Story With Video

There's a preconception in marketing — especially B2B marketing — that stories are fluffy, non-essential, and not real marketing. But here's the thing about stories. They aren't fluffy. In fact, they ...

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The Essential Guide to B2B Video Marketing on Social Media featured image

Video learning

The Essential Guide to B2B Video Marketing on Social Media

Think back to the last video you watched. I'm willing to bet you saw it on social media. You've no doubt heard mind-boggling stats like 500 million people watching Facebook video daily, or 8 billion ...

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What is Video Content Marketing? Overview & Resources featured image

Video learning

What is Video Content Marketing? Overview & Resources

You're familiar with content marketing. (Who isn't?) But what is video content marketing? How do you do it? And what are the benefits above and beyond how you're already using content in your ...

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Animation vs Live Action: Which Makes the Best Corporate Video? featured image

Video learning

Animation vs Live Action: Which Makes the Best Corporate Video?

Tea vs coffee. iOS vs Android. Dogs vs cats. These are all important (and probably eternal) debates. Today we'll be considering another: should you pick animation or live action for your latest ...

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How to Measure Your Video ROI (And 6 Ways to Improve It) featured image

Video learning

How to Measure Your Video ROI (And 6 Ways to Improve It)

Dealing with ROI can sometimes feel like being stuck in the middle of the ocean: deep, confusing, and ever-changing. It's even worse when you're trying to work out the return on interest of something ...

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7 Key Video Metrics to Measure the Success of Your Content featured image

Video learning

7 Key Video Metrics to Measure the Success of Your Content

So you've launched a new video. Yes! Awesome! Or even better: you're about to commission a new video project. Yes!! Time to celebrate! Except... wait. You still need to work out what success looks ...

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9 Customer Success Story Questions You Must Ask Your Client featured image

Video learning

9 Customer Success Story Questions You Must Ask Your Client

Success stories follow a simple rule: They're only as good as the response you get from your customer. So how do you get those ideal answers, the ones that are honest and illuminating and positive? ...

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5 Ways to Grow Your Business With Video featured image

Video learning

5 Ways to Grow Your Business With Video

A successful business is a growing business. These days there seem to be a million growth hacks out there that promise to double your sales in 6 months. But at the end of the day business growth ...

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Tell Stories that Sell: the Best Customer Success Story Template featured image

Video learning

Tell Stories that Sell: the Best Customer Success Story Template

How do you encourage leads to jump that final hurdle and buy from you? One of the most powerful ways is with a customer success story. Case studies & success stories let you showcase one customer's ...

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