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European Investment Bank
Banking on the power of animation
Team Involved
- James Bryant
The Challenge
When the European Investment Bank (EIB) needed to spread the word about their financial offering to SMEs, we went to work on a memorable animation video for them.
While the information was detailed and industry-centric, we took care that the video itself was helpful, professional and accessible, using colour and tone to make it as engaging and interesting as possible.
The results
Used online and at the EIB's event programme.
Proved to be a fantastic tool for explaining the EIB’s financial products for SMEs. Widely acclaimed as the best video the EIB has ever made.

