Western Power Distribution supply electricity to 7.8 million customers across the Midlands, South Wales and the south-west. Despite the impressive numbers, they were still struggling for brand awareness.
They needed a video that would give people a quick introduction to them, signpost areas of their work that impact customers, and draw attention to their business plan. So, we created a short animated video that used bright colours and a friendly, accessible script to highlight some of the great work the company is doing.
Drove increased visitors to the Western Power Distribution website as people wanted to find out more.
Got people interested enough to look for - and get excited about - Western Power Distribution’s business plan.