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Best in class B2B video
Best in class B2B video
Who said B2B marketing meant b2boring? Not on our watch. Gone are the days of b2b video content consisting of stock-image handshakes, time-lapsed skyscrapers and simple talking head videos. Businesses are people, too.
The best b2b videos show who you are as a brand, engage and entertain your audience, and help guide and nurture your prospects from awareness to consideration to close. Give your marketing the personality your brand deserves with powerful b2b video campaigns that inspire, engage, and convert your ideal customers.
3 REASONS TO CHOOSE US
For brands and marketers that want to avoid creating B2B video content that audiences ignore or find uninspiring, our creative process is powered by real audience data and insights to maximise viewer engagement and results.
Creativity is our superpower
These days, cutting through the noise with B2B content can be a real challenge. Our agency's bold ideas and creativity will help you to stand out from the crowd and make a real impact with your target audience.
Strategic thinking & expertise
If you want to realise the full potential of your B2B video content and campaigns, you need to think differently. Skeleton's strategic expertise will help you deliver meaningful and measurable outcomes, not just outputs.
In 2016, cloud content management platform "Box" were looking for a video production agency that could take their video marketing to the next level. Today, Skeleton is not only producing exceptional video content & campaigns for the brand, we are also considered an extension of their marketing team.
Contact our video team
Got questions? We've got answers.
Ask our award-winning video team about our video production process, pricing, and planning your next video project.
What is a B2B video?
B2B companies can benefit from a wide range of video content. Promotional videos, product videos and case study videos all play a part. For the most part though, B2B videos are designed to highlight a specific product or service.
Is video marketing effective for B2B?
Video marketing can be very effective for B2B companies. It is a great way to bring a brand to life, and tell compelling brand stories that engage and inspire audiences.
What makes a great B2B marketing video?
A great B2B marketing video serves the need of the both the brand producing the content, and the audience watching it. The video should be created in line with the business's brand guidelines. It should include creative storytelling, visuals e.g animation and a call to action.
How long should a B2B video be?
The most effective B2B videos are two minutes or less in duration. If you have more to say than this, it might be worth creating a second video rather than trying to jam everything into one.
What are the 3 stages of video production?
The process of creating a video from concept to completion consists of three phases: Pre-Production, Production and Post-Production.
What platforms are best for B2B?
The best platform to reach B2B audiences is undoubtedly LinkedIn. It's reach and targeting capabilities are fantastic.