VIDEO BRAND GUIDELINES

Build consistency across your brand with video guidelines that help your team and your business communicate even more powerfully with video.

Trusted by the best of the best

WHY VIDEO BRAND GUIDELINES?

video brand guidelines
Ready for remarkable?
video brand guidelines

WHY VIDEO BRAND GUIDELINES?

Any marketer will tell you just how damaging inconsistent branding can be. Yet when it comes to video marketing, this knowledge is often forgotten.

At Skeleton our video brand guidelines ensure all video content works to the same set of ‘rules’ across people, teams and agencies. They’re easy to "get" and empower you, your team by giving you a clear framework to create videos from.

Why Skeleton?

3 Reasons to choose us

video brand guidelines
01

Experts in branding, not just video

Add consistency and finesse to your brand's video content with an agency specialising in branding, not just video.

02

Clear documentation

We document your video brand guideline simply and succintly. They're easy to "get" and empower you and your team by giving you a clear framework to create videos from.

03

A stress-free process

With over 15 years of experience creating video brand guidelines for world-class brands, our process is simple, smooth and straightforward from day one. No worries.

video brand guidelines

Video brand
guidelines examples

View our work  
Helping an internet group look great online - Featured Image

Internet Society

Helping an internet group look great online

Read full case study
Helping airline engineers take flight - Featured Image

Satair

Helping airline engineers take flight

Read full case study
Delivering quality content for a freight giant - Featured Image

Europa Road

Delivering quality content for a freight giant

Read full case study

Award winning video, concept to cut.

Award Logo 1

A Platinum Hermes award for Regional Foster Families

Award Logo 2

A Gold Hermes award for Jobs.ac.uk

Award Logo 3

A Platinum Hermes award for Europa Showfreight

Award Logo 4

A Gold Hermes award for BDO

Award Logo 5

A Platinum Hermes award for Ateme

Customer spotlight

Cloud content management platform, Box, came to us because they wanted to unleash the power of video to engage and inspire their customers. Here's how they got on.

vlcsnap-2021-04-14-13h47m31s409
Box (0-00-00-00)

A creative and strategic relationship that's led to success for an industry-leading platform: "Skeleton get what we do."

A lean, bespoke approach

Want to know how the video brand guidelines process works? It comes down to a few simple steps.

video brand guidelines
  • 01

    Understanding your brand

    It starts with a deep-dive into your existing brand guidelines so we get to understand you inside and out.

  • 02

    Creative development

    Building on your existing brand guidelines, we create style frames, storyboards, motion tests and more.

  • 03

    Getting together

    We make a tea, get around the table and exchange feedback, before deciding which creative direction works best for your brand.

  • 04

    Documenting everything

    We make sure anyone on your team can easily understand and interpret the new video brand guidelines.

video brand guidelines

Customer Reviews

Stars
Stars Filled
from reviews
Have an idea?

Let’s start your video brand guidelines project!

Book a Call With Us Today
Let's Talk
Copied to clipboard

If this didn't work, you can copy the link below: