VIDEO BRAND GUIDELINES
Build consistency across your brand with video guidelines that help your team and your business communicate even more powerfully with video.
WHY VIDEO BRAND GUIDELINES?
WHY VIDEO BRAND GUIDELINES?
Any marketer will tell you just how damaging inconsistent branding can be. Yet when it comes to video marketing, this knowledge is often forgotten.
At Skeleton our video brand guidelines ensure all video content works to the same set of ‘rules’ across people, teams and agencies. They’re easy to "get" and empower you, your team by giving you a clear framework to create videos from.
3 Reasons to choose us
Experts in branding, not just video
Add consistency and finesse to your brand's video content with an agency specialising in branding, not just video.
We document your video brand guideline simply and succintly. They're easy to "get" and empower you and your team by giving you a clear framework to create videos from.
A stress-free process
With over 15 years of experience creating video brand guidelines for world-class brands, our process is simple, smooth and straightforward from day one. No worries.
SAY "HELLO" TO REMARKABLE VIDEO BRAND GUIDELINES
In a world where ‘good enough’ is… good enough, making consistent, remarkable video content is actually kind of revolutionary. It says you’re not prepared to settle for average. You want your brand to go places and to make a difference. So let's make it happen!
Trusted by the best of the best
Looking to supercharge your business and spark growth with engaging video content and campaigns? You're in good company.
Helping an internet group look great online
Helping airline engineers take flight
Delivering quality content for a freight giant
Award winning video, concept to cut.
A Platinum Hermes award for Regional Foster Families.
A Gold Hermes award for Jobs.ac.uk
A Platinum Hermes award for Europa Showfreight
Cloud content management platform, Box, came to us because they wanted to unleash the power of video to engage and inspire their customers. Here's how they got on.
A creative and strategic relationship that's led to success for an industry-leading platform: "Skeleton get what we do."
A lean, bespoke approach
Want to know how the video brand guidelines process works? It comes down to a few simple steps.
Understanding your brand
It starts with a deep-dive into your existing brand guidelines so we get to understand you inside and out.
Building on your existing brand guidelines, we create style frames, storyboards, motion tests and more.
We make a tea, get around the table and exchange feedback, before deciding which creative direction works best for your brand.
We make sure anyone on your team can easily understand and interpret the new video brand guidelines.