Get a quote
17 November 2017 Video Worth Sharing

Less than a Minute ft. Canon, Deliveroo, the Sunday Times

You can cram a lot of meaning into a minute. All these videos are under 60 seconds, but manage to pull off clear ideas, powerful visuals and spot-on execution.

Check out some one minute wonders in this week's Video Worth Sharing.

We've got some one minute wonders for you this week. In fact, all these videos are way under 60 seconds.

You can cram a lot of meaning into a minute.

A clear idea, powerful visuals and spot-on execution are what it takes to create an effective video, no matter how long it is, but it's especially important when time is at a premium.

Keep reading as we explore three impressive examples of snappy video advertising done right.

 

Video Worth Sharing #40

Canon | Next Year

Slow motion is a powerful tool that isn't always used effectively. Here Canon take a series of slow motion clips strung together with a swelling piece of music to create a sense of building excitement. It's a wonderful representation of the pleasure of capturing a perfect moment on film.

 

 

The Sunday Times | Culture

Some of the most iconic visuals ever, all beautifully, and astoundingly, created in a single 50-second take. This is a masterclass: a simple yet powerful idea that fits the brief to a T, pulled off with an execution where there's simply no room for mistake.

 

 

Deliveroo | Notts

Deliveroo do a great job of getting us excited to eat in this quickfire ad. Gorgeous shots of food, people and places combine into a tantalizingly tasty roundup. Plus, Nottingham is our home, so this made us feel all warm and fuzzy inside as well as hungry.

 

 

 

Want a weekly dose of video inspiration? Subscribe to our email updates for video tips, tools, and more Video Worth Sharing every Friday!


Lydia Cockerham

Written by Lydia Cockerham

About Skeleton

Skeleton is an award-winning video production company that helps brands understand their audiences, win their attention, inspire them to take action, and deliver results.

Find out more

Get weekly insights

Join thousands of marketing experts from world-famous businesses such as Amazon, Samsung and Airbus and add yourself to Skeleton's newsletter list.

Have an idea?

Let’s start something great together!

Click Here
Let's Talk
Copied to clipboard

If this didn't work, you can copy the link below: